The Growing Hispanic Market The U.S. Hispanic population, which officially became the largest minority in the United States in 2002, will continue in this position through 2050. Today, goverment census reports over 43.5 million U.S. Hispanics make up almost 15% of the U.S. population and growing 5 times faster than the general population which is more that a 70% increase in the last 10 years. More Hispanic Facts
